Hardbaits - Cranks and Jerks

Rapala Shadow Rap Shad 09 Albino Shiner 3 1/2in 3/8oz

Big fish can't resist the tantalizing, slow-rising action of new Shadow Rap Shad. Swimming with the infamous horizontal struggle with a vertical “rise” on pause, they perfectly mimic a shad in trouble. 

Rapala Dives-To DT16 Red Crawdad 2 3/4in 3/4oz 

Rapala X-Rap 10 Firetiger UV 4 inch 7/16oz

Rapala X-Rap 10 Muddler 4 inch 7/16oz

Rapala X-Rap 10 Glass Ghost 4 inch 7/16oz

Rapala X-Rap 10 Olive Green 4 inch 7/16oz

Rapala X-Rap 10 Perch 4 inch 7/16oz

Rapala X-Rap 10 Gold 4 inch 7/16oz

Rapala X-Rap 10 Silver 4 inch 7/16oz

Norman SPEED N Lavender Shad 2.75 inch 1/2 oz 4-6 foot

• Same size and weight as the Deep Little N
• Tight wobble with an aggressive pitch and roll action
• Butyrate body provides a dull thump sound that’s different than other crankbaits
• Gel Coat adds a layer of protection to the lure
• Excels in submerged vegetation
• Scored two Top 10 finishes in the 2020 Bassmaster Classic

Rapala BX Minnow 4in 3/8oz

Rapala BX Minnow 4in 3/8oz

Rapala BX Minnow Firetiger 4 inch 3/8oz

Norman DLN Sexy Shad Deep Little N 2 1/2 inch 3/8oz

Rapala Floating Magnum 11 Silver Blue 4 3/8in 9/16oz

Rapala Floating Magnum 11 Chrome 4 3/8in 9/16oz

Rapala Floating Magnum 11 Shiner 4 3/8in 9/16oz

Rapala Floating Magnum 11 Silver Mackeral 4 3/8in 9/16oz

Rapala Floating Magnum 9

Red Head

9 cm

13 grams

FMAG9 RH

Norman DD22 Firetiger 3 inch 5/8oz

Norman Middle N Splatter Bass 2 inch 3/8oz

Norman DD22 Spring Craw 3 inch 5/8oz

Norman DD22 Chili Bowl 3 inch  5/8oz

Norman DD22 Tropical Shad 3 inch 5/8oz

Norman DD22 Chartreuse SX Shad (SEXY SHAD) 3 inch 5/8oz

Norman DLN Chartreuse Sexy Shad Deep Little N 2 1/2 inch 3/8oz

Norman DLN BLACK SPLAT Deep Little N 2 1/2 inch 3/8oz

Norman Middle N Chartreuse Blue 2.75 inch 1/2 oz 4-6 foot

• Same size and weight as the Deep Little N
• Tight wobble with an aggressive pitch and roll action
• Butyrate body provides a dull thump sound that’s different than other crankbaits
• Gel Coat adds a layer of protection to the lure
• Excels in submerged vegetation
• Scored two Top 10 finishes in the 2020 Bassmaster Classic

Norman DD22 Deep Diver 22 SPLATTER BASS 3 inch 5/8oz

DD22

Rapala Floating Magnum 11 RED HEAD UV 4 3/8in 9/16oz

Norman DLN TROPICAL SHAD Deep Little N 2 1/2 inch 3/8oz

Norman DLN

SPRING CRAW

Deep Little N 2 1/2in 3/8oz

Norman Middle N Chili Bowl 2 inch 3/8oz

Norman Middle N Lavender Shad 2 inch 3/8oz

Norman Middle N Firetiger 2 inch 3/8oz

Norman DD22 Blue Note Craw 3 inch 5/8oz