Hardbaits – Cranks, Jerks & Swimbaits

Hardbaits – Cranks, Jerks & Swimbaits

Take your bass fishing to the next level with our range of hardbaits, crankbaits, jerkbaits and swimbaits, designed to cover water, imitate natural prey and trigger aggressive reaction strikes. Whether you're fishing shallow cover, targeting suspended bass or working deeper structure, the right hardbait can be a highly effective weapon.

Crankbaits – Cover Water and Find Fish

Crankbaits are proven search baits for bass fishing, allowing you to cover large areas quickly while targeting specific depths. Their diving action, vibration and tight or wide swimming movements imitate baitfish and other forage.

From shallow-running squarebills for fishing around rocks, timber and vegetation, to deeper-diving crankbaits for offshore structure, crankbaits are ideal for locating active fish and triggering reaction bites.

Jerkbaits – Erratic Baitfish Action

Jerkbaits imitate injured, fleeing or struggling baitfish and are deadly when bass are feeding on smaller forage. Their effectiveness comes from the erratic darting action created by a twitch-and-pause retrieve.

Suspending jerkbaits are particularly useful when fish are holding at a specific depth. The pause allows the lure to remain in the strike zone, giving following bass an opportunity to commit.

Swimbaits – Realistic Swimming Action

Swimbaits are designed to produce a natural swimming action that closely imitates live baitfish. Available in different sizes, profiles and swimming actions, they can be used to target bass throughout the water column.

Hard swimbaits offer an incredibly realistic presentation and are excellent for targeting larger, more aggressive bass. Use them around points, drop-offs, submerged structure, grass lines and open water where bass are actively hunting.

Choose the Right Hardbait

Having a selection of crankbaits, jerkbaits and swimbaits gives you the versatility to adapt to changing water conditions, forage and bass behaviour. Match your lure's size, colour, action and running depth to the conditions you're fishing.

Whether you're searching for active bass with a crankbait, working a suspending jerkbait through a feeding zone, or hunting quality fish with a big swimbait, hardbaits are an essential part of any serious bass angler's tackle box.

Shop our Hardbaits – Cranks, Jerks & Swimbaits range and find the right lure to target more bass.n the boat.

SKU: RPS09 HER
Brand: Rapala

Rapala RipStop Minnow HERRING 3 1/8in 1/4oz

SKU: RPS09 S
Brand: Rapala

Rapala RipStop Minnow SILVER 3 1/8in 1/4oz

SKU: RPS09 MBS
Brand: Rapala

Rapala RipStop Minnow MOSS BACK SHINER 3 1/8in 1/4oz

SKU: RPS09 CBN
Brand: Rapala

Rapala RipStop Minnow CARBON 3 1/8in 1/4oz

SKU: RPS09 YP
Brand: Rapala

Rapala RipStop Minnow YELLOW PERCH 3 1/8in 1/4oz

SKU: SDR11 OG
Brand: Rapala

Rapala Shadow Rap 11 Olive Green 4 3/8in 7/16oz

Meet your new favorite jerkbait Rapalas Shadow Rap®. This lure has moves that other lures only dream about. A horizontal struggle with a big kick, plus a vertical fade perfectly mimics a minnow in its last, quivering moments before the end. The kick, the snap back to life and the slow fading fall all trigger fish to hit the Shadow Rap

SKU: SDR11 AS
Brand: Rapala

Rapala Shadow Rap 11 Albino Shiner 4 3/8in 7/16oz

Meet your new favorite jerkbait Rapalas Shadow Rap®. This lure has moves that other lures only dream about. A horizontal struggle with a big kick, plus a vertical fade perfectly mimics a minnow in its last, quivering moments before the end. The kick, the snap back to life and the slow fading fall all trigger fish to hit the Shadow Rap

SKU: SDR11 BBH
Brand: Rapala

Rapala Shadow Rap 11 Blue Back Herring 4 3/8in 7/16oz

Meet your new favorite jerkbait Rapalas Shadow Rap®. This lure has moves that other lures only dream about. A horizontal struggle with a big kick, plus a vertical fade perfectly mimics a minnow in its last, quivering moments before the end. The kick, the snap back to life and the slow fading fall all trigger fish to hit the Shadow Rap

SKU: SDR11 BN
Brand: Rapala

Rapala Shadow Rap 11 Bone 4 3/8in 7/16oz

Meet your new favorite jerkbait Rapalas Shadow Rap®. This lure has moves that other lures only dream about. A horizontal struggle with a big kick, plus a vertical fade perfectly mimics a minnow in its last, quivering moments before the end. The kick, the snap back to life and the slow fading fall all trigger fish to hit the Shadow Rap

SKU: SDR11 BUD
Brand: Rapala

Rapala Shadow Rap 11 Bud 4 3/8in 7/16oz

Meet your new favorite jerkbait Rapalas Shadow Rap®. This lure has moves that other lures only dream about. A horizontal struggle with a big kick, plus a vertical fade perfectly mimics a minnow in its last, quivering moments before the end. The kick, the snap back to life and the slow fading fall all trigger fish to hit the Shadow Rap

SKU: SDR11 MBS
Brand: Rapala

Rapala Shadow Rap 11 Moss Back Shiner 4 3/8in 7/16oz

Meet your new favorite jerkbait Rapalas Shadow Rap®. This lure has moves that other lures only dream about. A horizontal struggle with a big kick, plus a vertical fade perfectly mimics a minnow in its last, quivering moments before the end. The kick, the snap back to life and the slow fading fall all trigger fish to hit the Shadow Rap

SKU: SDR11 S
Brand: Rapala

Rapala Shadow Rap 11 Silver 4 3/8in 7/16oz

Meet your new favorite jerkbait Rapalas Shadow Rap®. This lure has moves that other lures only dream about. A horizontal struggle with a big kick, plus a vertical fade perfectly mimics a minnow in its last, quivering moments before the end. The kick, the snap back to life and the slow fading fall all trigger fish to hit the Shadow Rap

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