Soft Plastics

Fuzzy Baits / Bait Balls / Bug Balls / Urchins

Rapala CrushCity Range

Itty's Secret Baits SS+ (Super Salt Plus) Range

Flukes and Jerk Minnows

Swimbaits, Paddle Tails, Boot Tails

Senkos and Stickbaits

Bellows Kurper Profile Soft Plastic Baits

Assorted Starter Pack

Pre-Rigged Plastics

Soft Baits & Soft Plastics

Soft Baits & Soft Plastics for Bass, Yellowfish & Predator Fishing

Soft baits and soft plastics are some of the most versatile and effective lures in any angler’s tackle box. From bass fishing in dams and rivers to targeting yellowfish and other freshwater predators, soft plastics give anglers the ability to fish a wide variety of techniques, depths and cover.

Our range of soft baits and soft plastics includes worms, stickbaits, flukes, craws, creature baits, grubs, paddle tails, swimbaits and other proven designs. Whether you prefer finesse fishing or aggressive presentations, there is a soft plastic to suit the conditions.

Soft plastics can be rigged in numerous ways, including Texas rigs, Carolina rigs, Ned rigs, weightless rigs, Neko rigs, wacky rigs and jigheads. This versatility allows you to adapt your presentation when fish become pressured, conditions change or you need to target different areas of the water.

For bass fishing, soft plastics are particularly effective around structure such as grass, reeds, rocks, timber and submerged cover. Worms and stickbaits offer a subtle presentation, while craws and creature baits provide more movement and profile when you need to attract attention. Paddle-tail and other swimbaits are excellent choices when covering water and targeting actively feeding fish.

Our selection includes products from popular fishing brands, giving anglers access to a variety of shapes, colours, sizes and actions. Whether you are a beginner building your first bass tackle box or an experienced angler looking to expand your soft-plastic selection, you’ll find plenty of options to match your style of fishing.

Shop our Soft Baits & Soft Plastics range today and find the right lure for your next fishing trip. Stock up on proven bass plastics, finesse baits, craws, worms, swimbaits and more, and be ready to adapt your presentation to whatever the fish are doing.

Showing 817-840 of 1569 item(s)

Itty's GS150 SS+ (Heavy Tail Fluke) Junebug 6in

SKU: ISB61-03

Brand: Itty's Secret Baits / Lurecast

Itty's GS150 SS+ (Heavy Tail Fluke) Junebug 6in

R97.95

Itty's GS150 SS+ (Heavy Tail Fluke) Junebug 6in

6 Per Pack

The Itty’s Secret Baits GS100 SS+ Heavy Tail Fluke is a premium soft jerkbait designed for serious anglers who demand versatility, action, and consistent results on the water.

Developed from the signature range of Zimbabwean angling legend Itty Nolli, this fluke-style bait delivers a natural baitfish profile with enhanced performance features.

At 6 inches, the GS150 SS+ perfectly imitates small forage species, making it ideal for targeting bass and other predatory fish.

The standout feature is its heavy tail design, which creates an irresistible darting and shimmying action on the retrieve, while also producing a subtle flutter on the fall.

Infused with extra salt content (SS+), this bait is heavier, softer, and more flexible than standard flukes.

The added salt increases casting distance, improves sink rate, and gives the lure a more natural feel—encouraging fish to hold on longer for better hook-up ratios.

R97.95

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Itty's GS150 SS+ (Heavy Tail Fluke) Green Pumpkin Red / Watermelon Lam 6in

SKU: ISB61-15

Brand: Itty's Secret Baits / Lurecast

Itty's GS150 SS+ (Heavy Tail Fluke) Green Pumpkin Red / Watermelon Lam 6in

R97.95

Itty's GS150 SS+ (Heavy Tail Fluke) Green Pumpkin Red / Watermelon Lam 6in

6 Per Pack

The Itty’s Secret Baits GS100 SS+ Heavy Tail Fluke is a premium soft jerkbait designed for serious anglers who demand versatility, action, and consistent results on the water.

Developed from the signature range of Zimbabwean angling legend Itty Nolli, this fluke-style bait delivers a natural baitfish profile with enhanced performance features.

At 6 inches, the GS150 SS+ perfectly imitates small forage species, making it ideal for targeting bass and other predatory fish.

The standout feature is its heavy tail design, which creates an irresistible darting and shimmying action on the retrieve, while also producing a subtle flutter on the fall.

Infused with extra salt content (SS+), this bait is heavier, softer, and more flexible than standard flukes.

The added salt increases casting distance, improves sink rate, and gives the lure a more natural feel—encouraging fish to hold on longer for better hook-up ratios.

R97.95

Quick view Add to Wishlist Add to Compare

Itty's GS150 SS+ (Heavy Tail Fluke) Black Special 6in

SKU: ISB61-06

Brand: Itty's Secret Baits / Lurecast

Itty's GS150 SS+ (Heavy Tail Fluke) Black Special 6in

R97.95

Itty's GS150 SS+ (Heavy Tail Fluke) Black Special 6in

6 Per Pack

The Itty’s Secret Baits GS100 SS+ Heavy Tail Fluke is a premium soft jerkbait designed for serious anglers who demand versatility, action, and consistent results on the water.

Developed from the signature range of Zimbabwean angling legend Itty Nolli, this fluke-style bait delivers a natural baitfish profile with enhanced performance features.

At 6 inches, the GS150 SS+ perfectly imitates small forage species, making it ideal for targeting bass and other predatory fish.

The standout feature is its heavy tail design, which creates an irresistible darting and shimmying action on the retrieve, while also producing a subtle flutter on the fall.

Infused with extra salt content (SS+), this bait is heavier, softer, and more flexible than standard flukes.

The added salt increases casting distance, improves sink rate, and gives the lure a more natural feel—encouraging fish to hold on longer for better hook-up ratios.

R97.95

Quick view Add to Wishlist Add to Compare

Itty's Secret Baits GS100 SS+ (Heavy Tail Fluke) Amber Laminate 4.75in

SKU: ISB61-11

Brand: Itty's Secret Baits / Lurecast

Itty's GS150 SS+ (Heavy Tail Fluke) Amber Laminate 6in

R97.95

Itty's Secret Baits GS150 SS+ (Heavy Tail Fluke) Amber Laminate 6in

6 Per Pack

The Itty’s Secret Baits GS100 SS+ Heavy Tail Fluke is a premium soft jerkbait designed for serious anglers who demand versatility, action, and consistent results on the water.

Developed from the signature range of Zimbabwean angling legend Itty Nolli, this fluke-style bait delivers a natural baitfish profile with enhanced performance features.

At 6 inches, the GS150 SS+ perfectly imitates small forage species, making it ideal for targeting bass and other predatory fish.

The standout feature is its heavy tail design, which creates an irresistible darting and shimmying action on the retrieve, while also producing a subtle flutter on the fall.

Infused with extra salt content (SS+), this bait is heavier, softer, and more flexible than standard flukes.

The added salt increases casting distance, improves sink rate, and gives the lure a more natural feel—encouraging fish to hold on longer for better hook-up ratios.

R97.95