Hardbaits - Cranks and Jerks

Rapala Dives-To DT14 Bluegill 2 3/4in 3/4oz 

Rapala Dives-To DT14 Baby Bass 2 3/4in 3/4oz 

Norman SPEED N JR. Chili Bowl 2.75 inch 1/2 oz 4-6 foot

• Modified square bill for deflecting cover
• Unique pitch-and-roll action
• Available in top Speed N colors
• Gel Coat adds a layer of protection

Norman SPEED N JR. Holy Shad 2.75 inch 1/2 oz 4-6 foot

• Modified square bill for deflecting cover
• Unique pitch-and-roll action
• Available in top Speed N colors
• Gel Coat adds a layer of protection

Norman SPEED N JR. Tropical Shad 2.75 inch 1/2 oz 4-6 foot

• Modified square bill for deflecting cover
• Unique pitch-and-roll action
• Available in top Speed N colors
• Gel Coat adds a layer of protection

Norman SPEED N JR. Diamond Craw 2.75 inch 1/2 oz 4-6 foot

• Modified square bill for deflecting cover
• Unique pitch-and-roll action
• Available in top Speed N colors
• Gel Coat adds a layer of protection

Norman SPEED N JR. Lavender Shad 2.75 inch 1/2 oz 4-6 foot

• Modified square bill for deflecting cover
• Unique pitch-and-roll action
• Available in top Speed N colors
• Gel Coat adds a layer of protection

Norman SPEED N Ghost Pepper 2.75 inch 1/2 oz 4-6 foot

• Same size and weight as the Deep Little N
• Tight wobble with an aggressive pitch and roll action
• Butyrate body provides a dull thump sound that’s different than other crankbaits
• Gel Coat adds a layer of protection to the lure
• Excels in submerged vegetation
• Scored two Top 10 finishes in the 2020 Bassmaster Classic

Norman SPEED N Tropical Shad 2.75 inch 1/2 oz 4-6 foot

• Same size and weight as the Deep Little N
• Tight wobble with an aggressive pitch and roll action
• Butyrate body provides a dull thump sound that’s different than other crankbaits
• Gel Coat adds a layer of protection to the lure
• Excels in submerged vegetation
• Scored two Top 10 finishes in the 2020 Bassmaster Classic

Norman SPEED N EVoo 2.75 inch 1/2 oz 4-6 foot

• Same size and weight as the Deep Little N
• Tight wobble with an aggressive pitch and roll action
• Butyrate body provides a dull thump sound that’s different than other crankbaits
• Gel Coat adds a layer of protection to the lure
• Excels in submerged vegetation
• Scored two Top 10 finishes in the 2020 Bassmaster Classic

Norman SPEED N DIAMOND CRAW 2.75 inch 1/2 oz 4-6 foot

• Same size and weight as the Deep Little N
• Tight wobble with an aggressive pitch and roll action
• Butyrate body provides a dull thump sound that’s different than other crankbaits
• Gel Coat adds a layer of protection to the lure
• Excels in submerged vegetation
• Scored two Top 10 finishes in the 2020 Bassmaster Classic

Norman SPEED N CHARTREUSE BLUE 2.75 inch 1/2 oz 4-6 foot

• Same size and weight as the Deep Little N
• Tight wobble with an aggressive pitch and roll action
• Butyrate body provides a dull thump sound that’s different than other crankbaits
• Gel Coat adds a layer of protection to the lure
• Excels in submerged vegetation
• Scored two Top 10 finishes in the 2020 Bassmaster Classic

Rapala Floater Elite 85 Gilded Live Roach 3-4ft 3 1/4in 1/4oz

Rapala Floater Elite 85 Gilded Gold Shad 3-4ft 3 1/4in 1/4oz

Rapala Floater Elite 85 Gilded Fire Tiger 3-4ft 3 1/4in 1/4oz

Rapala BX Brat Change Up 3/8oz 6ft

Rapala BX Brat Chartreuse Shad 3/8oz 6ft

Rapala BX Brat Hot Dang 3/8oz 6ft

Rapala BX Brat Tamale 3/8oz 6ft

Rapala BX Brat Delta 3/8oz 6ft

Rapala BX Brat Mossy 3/8oz 6ft

Rapala BX Brat Homer's Buddy 3/8oz 6ft

Rapala BX Brat Pearl Grey Shiner 3/8oz 6ft

Rapala BX Brat Carbon 3/8oz 6ft

Spro Fat Papa 70mm 3/4oz

Spro Fat Papa 70mm 3/4oz

Spro Fat Papa 70mm 3/4oz

Spro Fat Papa 70mm 3/4oz

Spro Fat Papa 70mm 3/4oz

Rapala Ott's Garage Deep Tiny OGT7 Red Crawdad 5/16oz 2-1/4in 7ft

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage.

The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like action.

This thin design and lightweight circuit board lip moves less water and provides a sensitive feel of bottom structure.

• CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip
• FEATURES - SilentNon-Rattling Flat-Sided Body, Floating
• ACTION - Tight Wobble, Finesse-like Action
• TARGET SPECIES - BassMulti-Species Freshwater
• TERMINAL - VMC® Black Nickel 1X Strong Hybrid Treble Hooks

Rapala Ott's Garage Deep Tiny OGT7 Perch 5/16oz 2-1/4in 7ft

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage.

The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like action.

This thin design and lightweight circuit board lip moves less water and provides a sensitive feel of bottom structure.

• CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip
• FEATURES - SilentNon-Rattling Flat-Sided Body, Floating
• ACTION - Tight Wobble, Finesse-like Action
• TARGET SPECIES - BassMulti-Species Freshwater
• TERMINAL - VMC® Black Nickel 1X Strong Hybrid Treble Hooks

Rapala Ott's Garage Deep Tiny OGT7 Helsinki Shad 5/16oz 2-1/4in 7ft

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage.

The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like action.

This thin design and lightweight circuit board lip moves less water and provides a sensitive feel of bottom structure.

• CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip
• FEATURES - SilentNon-Rattling Flat-Sided Body, Floating
• ACTION - Tight Wobble, Finesse-like Action
• TARGET SPECIES - BassMulti-Species Freshwater
• TERMINAL - VMC® Black Nickel 1X Strong Hybrid Treble Hooks

Rapala Ott's Garage Deep Tiny OGT7 Copper Green Shad 5/16oz 2-1/4in 7ft

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage.

The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like action.

This thin design and lightweight circuit board lip moves less water and provides a sensitive feel of bottom structure.

• CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip
• FEATURES - SilentNon-Rattling Flat-Sided Body, Floating
• ACTION - Tight Wobble, Finesse-like Action
• TARGET SPECIES - BassMulti-Species Freshwater
• TERMINAL - VMC® Black Nickel 1X Strong Hybrid Treble Hooks

Rapala Ott's Garage Deep Tiny OGT7 Silver 5/16oz 2-1/4in 7ft

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage.

The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like action.

This thin design and lightweight circuit board lip moves less water and provides a sensitive feel of bottom structure.

• CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip
• FEATURES - SilentNon-Rattling Flat-Sided Body, Floating
• ACTION - Tight Wobble, Finesse-like Action
• TARGET SPECIES - BassMulti-Species Freshwater
• TERMINAL - VMC® Black Nickel 1X Strong Hybrid Treble Hooks

Spro Little John MD 50mm 1/2oz

Rusty Gold

Booyah One Knocker Rayburn Red 2 1/2in 1/2oz 

The new BOOYAH Bait Co. One Knocker lipless crank bait sets itself apart from the crowd with a unique fish-catching sound and cutting edge color patterns. The One Knocker is famous for its single, oversized tungsten rattle that produces a thump unlike any other rattle bait.